Question
Games Inc. is considering developing and marketing a new electronic game and has compiled the following product information. Year Production Cost Promotion Cost Sales Revenue
Games Inc. is considering developing and marketing a new electronic game and has compiled the following product information.
Year
Production Cost
Promotion Cost
Sales Revenue
Year 1
$32,000
-
-
Year 2
$32,000
$64,000
$64,000
Year 3
$32,000
$96,000
$256,000
Year 4
$32,000
$32,000
$128,000
Year 5
$32,000
-
$32,000
Required:
1)Draw a detailed time line of all cash flows.
2)Calculate the NPV of the new electronic game product if the company requires a return of 16% on its investment. Show all calculations and calculator inputs.
3)Should the company proceed with this new product? Why or why not?
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