Gamma Retailers Service Budgeted Revenue Actual Revenue Budgeted Costs Actual Costs Retail $600,000 $580,000 $300,000 $310,000 Wholesale
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Gamma Retailers
Service | Budgeted Revenue | Actual Revenue | Budgeted Costs | Actual Costs |
Retail | $600,000 | $580,000 | $300,000 | $310,000 |
Wholesale | $400,000 | $420,000 | $200,000 | $190,000 |
E-commerce | $500,000 | $520,000 | $250,000 | $240,000 |
Requirement: Calculate the revenue and cost variances for each service and analyze the reasons for these variances. Discuss the implications for future service planning and budgeting.
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