Generate one content concept for Adidas using each of the five below-listed strategies. Document your research. There are just two particular content concepts that can be developed for social media posts:

• Social monitoring or listening. Your social listening data must cover the previous three months.
• Keyword analysis. Utilize any free keyword tool and explain why you choose the keyword or keyword phrase you did for your brand at this moment.
• Competition analysis. Describe what makes your idea unique or different from the other ideas. Give the competitor's example that you used as a model.
• The latest news or occurrences. There must be some connection between the notion and either recent or forthcoming events in the news or the world at large. Day of the Earth, National Friendship Day, Mental Health Awareness Month, etc.
• Empathy map. construct an empathy map and use it to come up with an idea. Add the empathy map to your plan.