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gh Sara and Mark want to promote the latest software application from their company, TechSolutions Ltd , they are at odds over the direction of
gh Sara and Mark want to promote the latest software application from their company, TechSolutions Ltd they are at odds over the direction of the product launch. Mark, an employee of years, ates traditional marketing, emphasizing triedandtrue methods such as targeted advertising campaigns and email marketing. Sara, a recent hire, is championing a more unconventional approach that es leveraging social media influencers, hosting virtual events, and utilizing usergenerated content to generate buzz around the product. This situation is mainly an example of conflict due to:
a Inability to communicate
b Arbitration
c Goal incompatibility
d Pooled task interdependence
e Differentiation
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