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Gillette revolutionized the razor industry by selling its razor handles at a low cost, making them accessible to a broad customer base. The company generates
Gillette revolutionized the razor industry by selling its razor handles at a low cost, making them accessible to a broad customer base. The company generates substantial profits through the sale of necessary replacement blades for continued use. Based on the Ten Types of Innovation, what is the primary type of innovation presented in this example?
Brand
Product System
Profit Model
Structure
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