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Gina developed a new, healthy version of her oatmeal raisin granola bars that she introduced in Ohio and Michigan. In Ohio, the package read healthy
Gina developed a new, healthy version of her oatmeal raisin granola bars that she introduced in Ohio and Michigan. In Ohio, the package read "healthy choice for breakfast;" and in Michigan, the package simply read "new and improved." Her customers purchased the new and improved version twice as much as the healthy version. Gina conducted a(n) _____. Group of answer choices alpha trial functional deployment rolling launch feasibility study market test
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