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Give an example of a street microculture that you or someone you know belongs to. How does this impact your (or this other person's) consumer
Give an example of a street microculture that you or someone you know belongs to. How does this impact your (or this other person's) consumer purchasing behaviour? (5 marks)
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Contemporary Marketing
Authors: Louis E Boone, David L Kurtz
14th Edition
032458203X, 978-0324582031
