Given that $$This Makes Scents$$ is a sales organization, Jessie and Ashton could choose to use a sales incentive plan for their employees.

What are the advantages and disadvantages of a sales incentive plan for this store?

Should incentives be offered to all employees? Why or why not?

If they were to offer incentives, what types of incentives would suit this type of organization?

Should all incentives be the same for everyone?

What is your final recommendation as to whether or not Jessie and Ashton should offer a sales incentive plan to their employees? Provide the rationale.