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Given the following financial data for Ford Motor Company for the years 2018, 2019, and 2020, perform the financial analysis: 2018 2019 2020 Revenue $160,338

Given the following financial data for Ford Motor Company for the years 2018, 2019, and 2020, perform the financial analysis:


2018

2019

2020

Revenue

$160,338

$155,900

$127,144

Cost of Goods Sold

$134,083

$130,500

$109,764

Gross Profit

$26,255

$25,400

$17,380

Operating Expenses

$18,428

$18,000

$15,200

Operating Income

$7,827

$7,400

$2,180

Net Income

$3,677

$4,900

$1,283



2018

2019

2020

Total Assets

$256,540

$258,537

$267,238

Total Liabilities

$210,867

$214,600

$227,235

Shareholders' Equity

$45,673

$43,937

$40,003

Requirements:

  1. Calculate the gross profit margin for each year.
  2. Determine the operating profit margin for each year.
  3. Calculate the net profit margin for each year.
  4. Compute the return on assets (ROA) for each year.
  5. Compute the return on equity (ROE) for each year.
  6. Analyze Ford's financial performance trend over these years.

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