Global businesses often implement quantitative measures to ensure that their subsidiaries are performing to stated corporate goals and expectations. Examples of quantitative measures include financial performance ratios (e.g. profitability ratio, market shares ratio, sales trends, productivity figures etc. Others implement quality standards (e.g. ISO9001, ISO14001, Six Sigma, etc) to ensure compliance with quality requirements and to reduce defect rates etc. These output-based performance measures do have their advantages and limitations when compared to more interpersonal controls in other organizations.

Part 1: Identify a global company and describe 2 examples of how the company measures or tracks the performance of its company and subsidiaries in foreign countries.

Part 2: (A) Discuss how effective are these performance measurement controls you selected in Part I by describing at least 2 advantages and (B) discuss 2 limitations of those measurements used. You must support your analysis from a news source, such as electronic local newspapers, New York Times, International Business Times, Economic Times, or CNN News, etc.