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Global Electronics. Inc. Manufacturing Planning Problem Constants Direct Material Cost: Circuit Board $8.00 Case $1.00 Battery $3.00 Touchscreen $7.00 Air Freight Shipping Cost: (Cost per

Global Electronics. Inc. Manufacturing Planning Problem
Constants
Direct Material Cost:
Circuit Board $8.00
Case $1.00
Battery $3.00
Touchscreen $7.00
Air Freight Shipping Cost: (Cost per mile for a 10,000 unit container)
Freight-In (Parts) $1.00
Freight-Out (Finished Goods) $1.20
Other Costs by Mfg Site: Phoenix Shanghai Monterrey Brussels
Direct Labor Cost per Unit $1.00 $0.40 $0.50 $1.20
Overhead Cost per Unit $3.00 $1.00 $2.00 $4.00
Site Capacity (units per month) 500,000 200,000 400,000 250,000
Monthly Demand by Distribution Center (finished units):
Atlanta, U.S. 220,000
Lagos, Nigeria 180,000
Rio De Janeiro, Brazil 210,000
Osaka, Japan 400,000
Frankfurt, Germany 200,000
Air Freight Distance Tables To/From: Manufacturing Site
(in miles) Phoenix Shanghai Monterrey Brussels
From Supplier Site
Singapore (Battery) 6,515 665 7,340 4,960
Beijing (circuit Board) 1,255 8,035 440 5,755
Mexico City (Case) 9,100 2,360 9,980 6,565
Nagoya (Touchscreen) 5,940 935 6,825 5,845
To: Distribution Center
Atlanta, U.S. 1,600 7,655 965 4,400
Lagos, Nigeria 7,410 7,610 6,875 3,060
Rio De Janeiro, Brazil 5,970 11,340 5,080 5,850
Osaka, Japan 6,030 850 6,910 5,840
Frankfurt, Germany 5,640 5,495 5,660 200
Manufacturing Cost Manufacturing Site
by site (per unit): Phoenix Shanghai Monterrey Brussels
Direct Material Cost $19.00 $19.00 $19.00 $19.00
Air Freight In 2.28 $1.20 2.46 2.31
Direct Labor Cost $1.00 $0.40 $0.50 $1.20
Overhead Cost $3.00 $1.00 $2.00 $4.00 `
Total Mfg Cost per Unit $25.28 $21.60 $23.96 $26.51
Production Assigned From: Manufacturing Site Total Total Freight Total Cost
To: Distribution Center: Phoenix Shanghai Monterrey Brussels Subtotal Mfg Cost Out Cost by Destination
Atlanta, U.S. 41225 56600 100000 28165 225990 $5,407,315 $86,359 $5,493,675
Lagos, Nigeria 768 8776 60000 50000 119544 $2,972,108 $76,557 $3,048,665
Rio De Janeiro, Brazil 643 70000 50000 55000 175643 $4,184,333 $164,807 $4,349,140
Osaka, Japan 76000 50000 67000 84000 277000 $6,833,601 $174,517 $7,008,118
Frankfurt, Germany 59225 11655 100000 29765 200645 $4,934,004 $116,403 $5,050,407
Subtotal 177861 197031 377000 246930 $24,331,361 $618,643 $24,950,004
Total
Legend: Changing Cells Operating Cost
Optimization Cell

You have been hired by Tommy Wong to optimize the assignment of production from the manufacturing sites to the distribution centers. Prepare a single page report in which you summarize your findings. In your report, clearly state what you would recommend to Wong and explain why (You may use the dataset given to you and Tableau to arrive at your conclusion).

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