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Global product development strategy at Bosch: Selecting a development site for the new low-cost ABS platform Martin Kupp Product #: ES1301-PDF-ENG Case Questions: 1). As

Global product development strategy at Bosch: Selecting a development site for the new low-cost ABS platform

Martin Kupp

Product #: ES1301-PDF-ENG

Case Questions:

1). As Stefan Tammler, would you bring the development of the new ABS system for the

low-price vehicle segment to Yokohama or to Suzhou?

2). How would you assess the overall performance of the Suzhou development site and how

would you characterize its role within the Bosch global product development strategy?

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