Go online and find a major news article about LGBTs activism, a story, the status of marriage, etc.

$1.$ summarize keypoints of the article

$2.$ Determine how this would impact marketers

$3.$ Describe ways in which you could use the news to reach out to LGBT community if you were a business $($you pick your own type of business$)$

Part II

Find An Advertisement geared toward the LGBT market

Answer the following questions:

$1.$ What is the name of the company?

$2.$ Who is the target market?

$3.$ What is the message of the ad$?$

$4.$ What are the LGBT symbolic elements added to Ad$?$

$5.$ What would you do differently if needed?