Go to the Teradata University Network Web site

(teradatauniversitynetwork.com) or a URL given by

your instructor. Locate the Harrah's case. Read the case

and answer the following questions:

a. Which of the Harrah's data applications are most

likely implemented using neural networks?

b. What other applications could Harrah's develop

using the data it collects from its customers?

c. What are some concerns you might have as a customer

at this casino?