Good Trade Co. (a Canadian coffee company with two locations in Calgary): Imagine you are a management consultant who has just been hired by Good Trade Co. Good Trade Co. is a social-enterprise coffee company that works directly with farmers and students in Colombia and is looking to expand into Vancouver BC (British Columbia). You have been hired to assess the Canadian external environment in Vancouver BC as it relates to the Food & Drink industry and provide important information to help Good Trade Co. decide whether they should expand into Vancouver. Your job is to construct a PESTEL Analysis and a Porter's Five-Forces Plus One Analysis to help Good Trade Co. make an informed decision.