Goodparts Inc., a car parts manufacturer, pays employees a higher hourly rate as they learn to master more parts of the work process. Employees earn $10 per hour when they are hired, and they can earn up to $20 per hour if they master all 12 work units in the production process. With this reward system, Goodparts is most likely trying to achieve which of the following benefits? the attraction of applicants the minimization of pay discrimination the motivation of task performance the creation of an ownership culture the improvement of workforce flexibility