Question
GR606 DESIGNING FOR THE VALUE CHAIN, Spring 2021 Final Exam specification calls for one grill sheet per grill with a useful life of at
GR606 DESIGNING FOR THE VALUE CHAIN, Spring 2021 Final Exam specification calls for one grill sheet per grill with a useful life of at least three months in a commercial application. Most McDonald's restaurants have two grills. One key requirement of the McDonald's bid would be that Saint Gobain would commit to same day shipment to McDonald's 3PL partners for McDonald's orders. McDonald's 3PL partners manage distribution to the individual restaurants. Evaluate the supply chain impact of this new opportunity by identifying potential changes to the (a)PLAN, (b)MAKE, (c) DELIVER processes that would be required to execute on this opportunity? (d) What are the inventory impacts of your recommendations? Note: this case is a fictionalized account of an actual business opportunity. 2) You have been selected to manage a Design Thinking project for the specification of a key new offering for your enterprise. To mitigate the schedule and budget risk that can accompany Design Thinking projects, your organization has opted for a "time-box" approach to the project - setting a fixed deadline and budget for each step of the project. Your project sponsor is concerned that the time-box approach could have a negative impact on the quality of the project outcomes and has asked that you mitigate this by reporting on the outcomes for each step of the project at the end of each step. (a) What criteria would you use to measure the level of success for each step of a Design Thinking project? (b) What metric(s) would you use to measure success against the criteria for each step? Please note, measures of success for the offering in the marketplace that would be gathered after implementation are not appropriate for this purpose. You should be focused on measures that provide insight and guidance during the project, not after it has been completed. 3) Discuss four key decision points an enterprise must address in defining its role in the value chain in which it participates. Illustrate your discussion of each point by comparing any two of the following case studies discussed in the class: Cisco, McDonalds, Rumo, John Deere, Phillips In answering this question, you should have four paired comparisons (one for each decision point discussed). You can use a company in more than one comparison but you should not use the same pair more than once. 4) In the Unilever case, Paul Portman decided to implement a new corporate strategy based on the Unilever Sustainable Living Plan. Speculate as to what the reaction from the following stakeholder groups would be to this plan and advise Portman as to how he might manage or take advantage these reactions in order to successfully implement this re-orientation of the Unilever value chain. a) Unilever shareholders b) Unilever employees c) Unilever's suppliers d) Non-Governmental Organizations focused on sustainability issues 5) a) Using examples from the course readings discuss two examples of how supply chain risk can be exacerbated by inventory issues. b) Discuss what purposes and functions of inventory would apply in addressing the two risk scenarios that you identified in part (a) and how they would serve to alleviate the risk.
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