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GreenFresh Food Products believes that as far as its products are concerned, tastes vary worldwide and so it has to customize its products, marketing strategy,
GreenFresh Food Products believes that as far as its products are concerned, tastes vary worldwide and so it has to customize its products, marketing strategy, and business strategy to allow for differing national conditions. What is affecting the companys ability to increase its profitability and profit growth by expanding globally?
the imperative of localization
the leveraging of skills developed in foreign operations
customer surplus.
the dispersion of individual value creation activities
economies of scale
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