Greetings, tutors. The reason I'm writing you is that I'm having trouble with two questions on my test. According to my professor, all the answers are incorrect and we must explain our choices. Would you be able to help me? My understanding of her request is unclear. Please accept my sincere thanks. Section B consists of 1 Multiple Choice Question (MCQ) followed by a Short Answer question.

You Must first answer the multiple choice question - Q16. Then you will be asked to explain why the answer you selected in the MCQ was the correct answer. AND you will be asked to explain why EACH of the other OPTIONS in the MCQ here are INCORRECT. What type of analysis involves a review of the sales, costs, and profit projections for a new product to determine whether they satisfy a company's objective? a. Concept Analysis b. Business Analysis c. Vendor Analysis d. SWOT Analysis e. Portfolio Analysis This short answer question refers to the Multiple Choice Question above (Q16) (the one within this section only....not the other MCQs in section A). Please write the full sentence you identified as the correct (or TRUE) statement in the MCQ above. Now for EACH of the other options please explain why you DID NOT CHOOSE that sentence. Why was it a FALSE statement?

Point form is acceptable, so long as you explain fully. Also, use examples please to answer thoroughly! Examples of products, brands, companies, marketing strategies help illustrate your answer. You can use examples that you know of from your own backgrounds.