Guidelines for Research and Case Analysis No. 3 (10%) on Jim Sinegal and Costco Wholesale Corporation 1.
Question:
Guidelines for Research and Case Analysis No. 3 (10%) on Jim Sinegal and Costco Wholesale Corporation
1. Please review the case material thoroughly with a view towards attaining a good
understanding the company from the perspective of our course re the crafting and the
execution of business strategy.
2. Please review the 2023 Annual Report of the company (Form 10-K) - the first 38 pages to
familiarize yourself with the information provided there. Check the company's US
website, under Investor Relations.
3. Be sure that you have a solid grasp of these topics as they relate to the company: business
model; business strategy; implementation of business strategy in the areas of store
operations management, marketing management, human resources management, and
the corporate culture of the company.