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Gustavo est tratando de disipar el mito de que el papel de los vendedores es vender refrigeradores a los esquimales. Les dice a sus vendedores

Gustavo est tratando de disipar el mito de que el papel de los vendedores es "vender refrigeradores a los esquimales". Les dice a sus vendedores que deben : identificar problemas encontrar informacin sobre posibles soluciones. proporcionar servicio post-venta. haciendo del cliente el centro de sus esfuerzos. Todas son las actividades mencionadas arriba

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