Halliford Corporation expects to have earnings this coming year of $3 per share. Halliford plans to retain all of its earnings for the next two years. Then, for the sub- sequent two years, the firm will retain 50% of its earnings. It will retain 20% of its earnings from that point onward. Each year, retained earnings will be invested in new projects with an expected return of 25% per year. Any earnings that are not retained will be paid out as dividends. Assume Halliford's share count remains constant and all earnings growth comes from the investment of retained earnings. If Halliford's equity cost of capital is 10%, what price would you estimate for Halliford stock? Required Return 10% 0 1P IN 3 ml 4 5 EPS Retention % Retained $ Return on New Investment Incremental Earnings Dividend On-Going Growth Rate % Reinvested Return on New Inv. Growth Rate Value of On-going Dividends Year 5 + Total Cash Flow Div/(r-g) Growing Perpetuity Discount Rate . PV of Cash Flows Total PV