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Halo Top is a popular American ice cream. Its main target market is Millennial and Generation Z consumers, which is _____ segmentation, while it highlights
Halo Top is a popular American ice cream. Its main target market is Millennial and Generation Z consumers, which is _____ segmentation, while it highlights that it's low calorie and a good source or protein, which is ____ segmentation.
A.demographic; benefits
B.benefits; behavioral
C.loyalty; benefits
D.psychographic; behavioral
E.differentiated; concentrated
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