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Hannon Company makes swimsuits and sells these suits directly to retailers. Although Hannon has a variety of suits, it does not make the All-Body suit
Hannon Company makes swimsuits and sells these suits directly to retailers. Although Hannon has a variety of suits, it does not make the All-Body suit used by highly skilled swimmers. The market research department believes that a strong market exists for this type of suit. The department indicates that the All-Body suit would sell for approximately $101. Given its experience, Hannon believes the All-Body suit would have the following manufacturing costs. Assume that Hannon uses cost-plus pricing, setting the selling price 19% above its costs. What would be the price charged for the All-Body swimsuit
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