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HARD MIKE Company has the following information for its 2020 fiscal period: Sales $3,800,000 Operating Income $585,000 Shareholders' Equity $1,500,000 Average Operating Assets $1,650,000 Minimum
HARD MIKE Company has the following information for its 2020 fiscal period:
Sales | $3,800,000 |
Operating Income | $585,000 |
Shareholders' Equity | $1,500,000 |
Average Operating Assets | $1,650,000 |
Minimum Required Rate of Return | 22% |
Required:
- What is HARD MIKEs return on investment (ROI)? Briefly explain your findings. (5 marks)
- What factors can influence ROI to decrease? Provide at least three reasonable factors for the full mark. Why is this ratio used by many firms? (5 marks)
- How increasing operating expenses with no change in sales or operating assets would impact ROI? Briefly explain by providing an example. (5 marks)
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