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Harley - Davidson: Growth Challenges Ahead Case 5 in Dyer Discussion questions: 1 . What are differentiated products and services? How are they differentiated? 2

Harley-Davidson: Growth Challenges Ahead Case 5 in Dyer
Discussion questions:
1. What are differentiated products and services? How are they differentiated?
2. How does can the consumption chain concept help firms develop differentiation strategies?
3. When can firms pursue cost advantage and differentiation at the same time?

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