HASE Restaurant in Gemikonagi

An investor wants to open a new restaurant in Gemikonagi which will cook and sell local foods (local African foods, local Turkish foods, local Arabic foods etc.). The name of the restaurant will be HASE Local Foods Restaurant. You are the marketing manager of the restaurant and your duty is preparing a marketing plan for the restaurant in Gemikonagi. Please prepare the marketing plan by following the rubric.

Marketing Plan Expectations

Make sure your marketing plan meets the following formatting requirements:

Part 2: Market Analysis Competition details, External Analysis, and full Internal Analysis

Part 2: Market Analysis
a. Competitors (direct/indirect, SWOT)		40
b. Macro environment		30
c. Micro environment		30