Healthcare Organization Profile Warazo Teaching and Referral Hospital (WTRF) was built in the early 1900s to serve as a health care organization for the people of Las Vegas in Nevada. In 1930 the hospital was upgraded to a referral and teaching hospital as well as to be a center of medical research. The hospital is a multi-facility with several medical campuses and research institutions. Warazo offers a broad range of services from outpatient services to acute and emergency services. The medical services are affordable to the community, and the hospital has linked with several insurance companies to ensure the patients can pay their bills. The hospital has qualified personnel who deliver quality services and are committed to their work. Mission, vision, and goals At Warazo patients are always the priority. The mission of Warazo hospital is to elevate patient's experience by providing quality healthcare, enable research and learning and also help in implementing the national health policies. The vision of the hospital is to be a world-class teaching and referral health care facility. The goals of the hospitals help in driving the facility to meet its vision and accomplish its mission statement. Warazo's goals are as stated below: Provide excellent healthcare services by ensuring the staff use expertise and are compassionate to all our patients. Use research and educational facilities to help improve the health of the people. Provide affordable, accessible and evidence-based healthcare services that meet the expectations of the patients. Bed number The bed capacity of a hospital refers to the total number of inpatients it can host for special care or for patients that require close supervision. The hospital has a capacity of forty Health Organization Profile 2 wards and twenty outpatient clinics and ten theaters. The total bed number is 1200 which are separated according to departments such as the Accident, and Emergency have 100 beds. The labor and delivery unit has 200 beds. The hospital can hold as many patients since the number of beds and nurses is not limited. Type of services provided Warazo is among the largest hospitals in the country thus it has a variety of services offered in the hospital through specialized clinics. Laboratory services - it offers full laboratory services. Heart and cancer center- provides research and other cancer-related services such as chemotherapy. Women's clinic- it also offers pre and postnatal services. Pediatrics Center Dental clinics Physiotherapy Accident and emergency Dietetic services- for family and individual nutrition programs. Diabetes program Stroke and Trauma centers Rehabilitation centers Radiology and imaging services. Minor and major surgery- Each theater has its recovery room. Comprehensive care unit- deals with patients with chronic diseases and need very close supervision. Morgue services. Volumes and Financial performance indicators Warazo Teaching and Referral Hospital receive patients from different from all parts of the country even international patients because of its outstanding services. The following is the annual inpatient, outpatient, accidents and emergency summary of 2015. Inpatient Admissions Number of discharges Average length of stay 110,014 4 days Health Organization Profile 3 Outpatients visit volumes Number of visits 753,967 Accidents and emergency admissions Number of discharges Average length of stay 158,456 5 days Warazo hospital is a non-profit organization, and the following is its financial performance for the year 2015. Expense and Income Use of Net Income Revenue Expenses Operating Income Investment Loss Net Income Debts Total Expenditures Annual Payment of long-term debts $ 10,005,600,550 -$4,245,768,970 $ 500,330,854 +(48,675,000) $9,869,706 $ 2,000,000 $ 569,070,000 $ 50,000, 500 Quality indicators Quality indicators are assessments that ensure the healthcare team keeps up with its standard of return. Warazo has for long be known for its excellent services thus there is a good record on the following quality indicators. Cardiology Center- patients with heart disease, have their own Cardiac Catheterization Laboratory so as to ensure results take the shortest time possible. The center is fully fledged with professional that increase the survival rate of patients. Comprehensive care unit- this unit is mostly used by the cancer patients so as to ensure the radiation therapy is administered as soon as possible. Health Organization Profile 4 Treatment for arthritis- the hospital offers the best treatment for arthritis. Most patients do not experience pain after the treatments offered. This has increased the survival rate of patients even after late diagnosis. Human resource challenges Every year, Warazo as a hospital undergoes renovations and expansion so as to improve on its healthcare services. Recruitment of qualified staff has become an unending problem. There is a huge shortage of nurses, and the ones available have become expensive to retain. Most of the trained personnel prefer to be employed in the private sector where the pay is a bit higher than the public sector. Compliance to meet the new health standards is another challenge. The new health policy requires continual training of the staff. With the new technology and innovations, the medical workshops and seminars are very expensive thus the hospital is unable to send out its employees monthly for the training. Technology is changing at a faster rate and keeping up with it has become a major challenge, and this affects employees too. Diversity issues The community comprises of people from different races, cultures, and religion. Warazo puts all this in consideration while attending to its patients. The staff is highly trained in personal relations and customer relations this is to ensure that there is a high degree of respect for employees and the relationship between the client and the medical officers is well maintained. So as to curb diversity issues, the hospital's corporate value are followed. Customer focus Equality and Equity Teamwork Integrity and Professionalism Health Organization Profile 5 Community population statistics The hospital serves mostly the people of Las Vegas since it is located in the area. The population the region is about 780,000 people according to the 2012 census. The population mostly comprises of people aged between 20-40 years approximately 48%. Children below 18 years make 20% of the whole population while those above 40 years make 32%. As Warazo serves the community, it is also privileged to serve international patients who are in the country for a visit or have been referred to the hospital. The table below shows the statistic of the Warazo hospital as per the annual report of 2015. Whites African American Asian Native Others Las Vegas 35% 20% 20% 15% 10% Other parts 40% 25% 20% 10% 5% Warazo hospital has incorporated other services such as partnering with orphanages in their programs so as to ensure that it is of maximum benefit to the community. These children receive free medical services from the hospital. The hospital also is a sponsor of the HIV-infected children who are unable to raise their education fees. Warning You do not have permissions to perform this activity Final Project: Comprehensive Health Care Organization Communication and Marketing Plan Completion | LoudCloud Systems Forum Post Completed Skip to Main Content Brielle Grissett Nov 28, 2016 HCA-615 (HCA-615-O101) Human Reso... Current Classes HCA-615 (HCA-615-O101) Human Reso... Past Classes HCA-545 (HCA-545-O101) Organizati... HLT-540 (HLT-540-O501) Health Car... HLT-520 (HLT-520-O101) Legal and ... HCA-530 (HCA-530-O500) Health Car... HCA-515 (HCA-515-O500) Analysis o... UNV-504 (UNV-504-O101) Introducti... Search Search Results for "" (Total ) Filter By All Results Course Material Forum Assignments Notes Session Timeout Warning Your session is about to time-out. Please click Ok to continue your session. Time Remaining: Seconds Calendar Tasks Forum Assignment Quiz Resources Course Material Syllabus Classroom Policies Student Success Center Library Tutoring Services Connect Class Wall Roster Reports GradeBook Announcements Object 1 Navigated Away You have navigated away from the quiz. Your instructor has been notified. You have one more attempt to complete the quiz. Please do not leave or reload the page. If you navigate away from the page, the quiz will be submitted. Navigated Away You have navigated away from the quiz. Your instructor has been notified. Please do not leave or reload the page, or the quiz will be submitted. 2011 LoudCloud Systems Privacy Policy LoudCloud Privacy Policy Thank you for visiting our website. This privacy policy tells you how we use personal information collected at this site. Please read this privacy policy before using the site or submitting any personal information. By using the site, you are accepting the practices described in this privacy policy. These practices may be changed, but any changes will be posted and changes will only apply to activities and information on a going forward, not retroactive basis. You are encouraged to review the privacy policy whenever you visit the site to make sure that you understand how any personal information you provide will be used. LoudCloud is committed to protecting the privacy of its users. Since LoudCloud gathers certain types of information on the users of our LoudCloud Learning Ecosystem ("Product"), it is important that you fully understand the terms and conditions surrounding the use of the information we collect. The following discloses our information gathering and dissemination practices for the Product. LoudCloud customers include educational, corporate and other institutions. This policy does not supersede the terms of any agreements between LoudCloud and any other party, nor does it affect the terms of any agreement between any user of the Product and their educational institution, employer or any other third party. Note: the privacy practices set forth in this privacy policy are for this web site only. If you link to other web sites, please review the privacy policies posted at those sites. Collection of Information: For each visitor to our Web page, our Web server automatically recognizes the domain name, IP address and other data that which tracks users access to the Product. When you register, we will request certain personal information, including, but not limited to, contact information, such as your name, city and state, and e-mail address as well as demographic information such as your gender, age, etc... Purpose and Distribution of Information: The information we collect helps us to better respond to your individual needs, to administer a survey, and to more effectively respond to your customer service requests and support needs. We continually strive to improve our website offerings based on the information and feedback we receive from you. Your personal information is not shared with other organizations for commercial purposes. We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites. From time to time, we may use customer information for new, unanticipated uses not previously disclosed in our privacy notice. If our information practices change at some time in the future we will post the policy changes to our website to notify you of these changes and provide you with the ability to opt out of these new uses. If you are concerned about how your information is used, you should check back at our website periodically. I will never rent or sell email addresses or other personal information. Data Security Commitment: We implement a variety of security measures to maintain the safety of your personal information when you enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our company database, only to be accessed by those authorized with special access rights to our systems, and are required to keep the information confidential. Cookies and Tracking Technology: Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. We use cookies to understand and save your preferences for future visits and to compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. If you prefer, you can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. Like most websites, if you turn your cookies off, some of our services may not function properly. If you have any questions, concerns, or comments about our privacy policy you may contact us using the information below: LoudCloud Systems, Inc. 5720 LBJ Freeway, suite 123 Dallas, TX 75240 Attn: Privacy Policy Tel: 214-614-6020 | Tech Support Technical Support For GCU technical support call 1-877-428-8447 or visit Technical Support Show System Information Operating System: Unknown Browser: Chrome 54 Flash Player: Installed 23.0.0 Cookies Enabled: Yes Clear Cookies Server Name: N2323_01 Send Information to Tech Support | Feedback [ Ver: 2.8.22 | <02 sep 2016 13:23:54> ] Online My Links 4:34:05 PM MST My Links Delete All Online Flash Player Missing! You need Flash Player 9 or above to use the chat feature. Final Project: Comprehensive Health Care Organization Communication and Marketing Plan Completion 1 2 Unsatisfactor Less than y Satisfactory 0.00% 65.00% 3 Satisfactory 75.00% 4 Good 85.00% 5 Excellent 100.00% 95.0 %Content 15.0 %Health Does not Creates a Creates a Creates a Creates a Care create a profile healthcare realistic realistic realistic Organization of the health organization, healthcare healthcare healthcare Profile 1) Name care but is missing organization organization organization and type of organization. several by developing by developing by developing healthcare essential mission, mission, mission, organization 2) components vision, and vision, and vision, and Mission, vision, necessary for a goals and goals and goals and goals 3) Bed health care essential essential essential number, volumes organization as components of components of components of 4) Types of outlined by the a healthcare a healthcare a healthcare services provided project criteria. organization as organization as organization as 5) Quality outlined by the outlined by the outlined by the indicators 6) project criteria. project criteria. project criteria. Financial Includes Includes performance additional additional indicators 7) information information Human resource beyond the beyond the challenges 8) required required Diversity issues 9) criteria. criteria and Community organizational population characteristics statistics 10) are innovative Additional yet practical information and detailed. Improved organization profile based upon feedback provided from instructor via first submittal of this part of the project. 30.0 Did not Develops a Develops a Develops a Develops a %Communicatio develop a communicatio comprehensive comprehensive comprehensive n Plan 1) Types of communicatio n plan for communicatio communicatio communicatio internal and n plan for the communicatin n plan for n plan for n plan for external health care g within the communicatin communicatin communicatin communication organization. organization, g with internal g with internal g with internal networks 2) Stakeholder Analysis 3) Media methods 4) Tag lines, logos, photos, etc. 5) Letterhead, newsletters, etc. but plan is and external and external and external missing severalstakeholders as stakeholders as stakeholders as essential outlined by the outlined by the outlined by the components project criteria. project criteria. project criteria. necessary for a Includes Includes communicatio additional additional n plan as information information outlined by the beyond the beyond the project criteria. required required criteria. criteria and plan is innovative yet practical and detailed. 30.0 %Marketing Does not Develops a Develops a Develops a Develops a Plan 1) Internal develop a marketing plan comprehensive comprehensive comprehensive Environmental marketing plan as outlined by marketing plan marketing plan marketing plan Analysis 2) for the health the project as outlined by as outlined by as outlined by Strategic Choice care criteria, but the project the project the project and Strategic organization. plan is missing criteria. criteria. criteria. Goals 3) SWOT several Includes Includes Analysis 4) How essential additional additional will marketing components information information initiatives involve necessary for a beyond the beyond the cross functional marketing plan required required team members? as outlined by criteria. criteria and 5) How and when the project plan is will marketing criteria. innovative yet strategies be practical and evaluated? detailed. 20.0 Does not Develops a Develops a Develops a Develops a %Community develop a community comprehensive comprehensive comprehensive Outreach Plan 1) community outreach plan community community community What methods outreach plan as outlined by outreach plan outreach plan outreach plan will be used to for the health the project as outlined by as outlined by as outlined by engage and care criteria, but the project the project the project involve organization. plan fails to criteria. Plan is criteria. Plan is criteria. Plan is community consider thoughtful and thoughtful and thoughtful and members in the population and has considered has considered has considered accomplishment community population and population and population and of your characteristics. community community community organization's characteristics. characteristics. characteristics. goals? 2) How will Includes Includes community additional additional diversity issues be information information addressed? beyond the beyond the required criteria 5.0 %Organization and Effectiveness 5.0 %Mechanics Surface errors of Writing are pervasive (includes spelling, enough that punctuation, they impede grammar, and communicatio language use) n of meaning. Inappropriate word choice and/or sentence construction are employed. 100 %Total Weightage required criteria and plan is innovative yet practical and detailed. Frequent and Some Prose is largely The writer is repetitive mechanical free of clearly in mechanical errors or typos mechanical command of errors distract are present, but errors, standard, the reader. are not overly although a few written Inconsistencies distracting to may be academic in language the reader. present. The English. choice Audiencewriter uses a (register) appropriate variety of and/or word language is sentence choice are employed. structures and present. effective figures of speech