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Question 2 - {60 points- 20 points each) Furniture Inc. wants to apply break-even analysis for its new sofa model. They have: Fixed costs: 10000 KB Variable costs: SOKD/sofa. The selling price of the sofa is 300 KB. a) Give one advantage for using the above pricing strategy. b) What is the formula for calculating break-even volume? c] Calculate the break-even volume for the new sofa of Furniture Inc. and show your work. MKTZIO Principles of Marketing Management Explain the below slide while differentiating value -based pricing and cost- based pricing. Cost-based pricing Design a Determine Set price based Convince buyers good product product costs on cost of product's value Value-based pricing Assess customer Set target price to Determine costs Design product needs and value match customer that can be to deliver desired perceptions perceived value incurred value at target price