Question
Hello This is my discussion for the first week of this course. Please help with some valuable points. Step 1 : Read the Starbucks Coffee
Hello
This is my discussion for the first week of this course. Please help with some valuable points.
Step 1: Read the "Starbucks Coffee Company: Transformation and Renewal" article that's part of the course reading requirements https://hbsp.harvard.edu/import/932061.) - I have a copy of it - please let me know if you want me to upload it. The main case is contained within pages 1-40 and 48.
Step 2: Conduct your own research about Starbucks, specifically regarding any information about the studio's vison, mission, or strategy. (Hint: there are multiple websites related to Starbucks, including the company's own website.)
Step 3: Based on your reading and research, how would you describe Starbucks' vision, mission and strategy? What do their organizational goals seem to be?
Step 4: Based on the description and distinctions between portfolios, programs, and projects we've defined in class thus far: if you were going to establish a portfolio structure within Starbucks that is based on the various initiatives within the case study article, how would you organize it? (Remember, portfolios are usually grouped around a common strategic objective, customer, or other major common element. What general groups of efforts or ideas do you see?)
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