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Help me in solving a case study of marketing management Ya Kun Coffee & Toast in Yangon I need a solution of following questions: Suppose
Help me in solving a case study of marketing management "Ya Kun Coffee & Toast in Yangon"
I need a solution of following questions:
Suppose you are the marketing director of the Ya Kun Coffee & Toast.
(a) What will be your strategies for growth to be pursued in Yangon? (Present
details about the strategy and the reason behind the strategy.)
(b) What is your marketing programme for a specific market segment? (State the
selected target market and present in details the marketing elements in the
programme.)
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