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Help please ? 1 to 6 Hiring an outside agency to conduct a marketing research study can provide numerous benefits EXCEPT: O a. Special expertise
Help please ? 1 to 6
Hiring an outside agency to conduct a marketing research study can provide numerous benefits EXCEPT: O a. Special expertise O b. Consistent perspective O c. Greater objectivity O d. Local market knowledgeWhen a company hires an independent research rm to conduct a research study, the research rm is also called 0 a. Research suppliers 0 b. ln-house research O c. Out-house research 0 d. Outside agency Companies that decide to conduct in-house research can take advantage of numerous benefits associated with this type of research approach apart of: O a. Lower secrecy O b. Time saving O c. More economical O d. Better employee collaborationWhich of the following statements about working in marketing research is NOT true? 0 a. Marketing research departments should always perform a staff function in firms. 0 b. The Internet of Things continuously provides research with consumer data. 0 c. Market research jobs grow faster than in other industries. Q d. High tech firms heavily utilize research in routine customer communications. Firms hiring an outside agency to conduct marketing research must interact with commercial providers of marketing research services also known as O a. In-house agency 0 b. Research syndicator O c. Syndicate agency 0 d. Research suppliers Research suppliers offering offer information to clients more economically because costs of producing results are spread among multiple subscribers. O a.Syndicated services 0 b. Synchronized services 0 c. Standardized services 0 d. Custom-oriented servicesStep by Step Solution
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