Question
. Here, you are a vice-president of WhatsApp. As it appears, WhatsApp does not exist in China yet. Now, your company wants to set up
. Here, you are a vice-president of WhatsApp. As it appears, WhatsApp does not exist in China yet. Now, your company wants to set up a locally customised product for China. If you do not go in there, the local equivalents (such as WeChat) may take over the market leaving nothing to WhatsApp. Therefore, it is important for your company to work on it. You are expected to initiate a conversation with the Chinese government representatives to install WhatsApp's local 'technical station'. Your conversation will have to account for Chinese govt.'s reluctance to allow foreign tech companies to operate in China. Now, given the cultural differences between the two parties (WhatsApp and China), what kind of conversation is it likely to be? (You may recall insights from Google's China negotiation for more details). Having done this, figure out BATNA for both the parties. In doing so, highlight in a table, what are the key concerns for both? At the end, mention your take on the matter. (Note: for the time being forget about its parent company's [Facebook] influence).
Step by Step Solution
There are 3 Steps involved in it
Step: 1

Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2

Step: 3

Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started