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Here's a chance to find a brand you think needs re-naming to build its equity and give it a proposed new name.But here is a
Here's a chance to find a brand you think needs re-naming to build its equity and give it a proposed new name.But here is a chance to get away from your chosen brand and pick one that no one is talking about in this class and suggest a renaming.Or you can pick someone else's chosen brand and suggest to them a renaming.Make sure you talk about why you think re-naming is essential to the brand's success.
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