High Quality H2O has developed a water purification device that is very different and more innovative when compared to any product currently on the market. Although consumer response was positive to the idea of the new product,the company wants to find out more before committing to full-scale production. The next stepHigh Quality H2O's marketing department is likely to take is to:

Group of answer choices

develop an advertising campaign to convince customers of the value of the new system.

locate a low-cost production site.

seek a joint venture with a larger company.

test market the product with potential users.