High-Sense Automotive Products plans to increase the number of consumers who believe their air filters are more effective than the competition from 5 to percent 20 percent within two years. This two-year window is best described as a(n) ________ benchmark.

A) temporal

B) quantitative

C) impact

D) budget

2) The communications team at Carry-All Container Company is defining their communication budget. Members of the team have determined their communication goals and the work that will need to be completed to meet the goals. Which budgeting approach is the communications team most likely using?

a) available resource

b) objective-and-task

c) competitive-parity

d) anticipated revenue