Question
How are mobile phones being used to buy things in the country for your group project? How does that compare to globally? What is mobile
How are mobile phones being used to buy things in the country for your group project? How does that compare to globally? What is mobile advertising like? Find an example of an engaging mobile ad (in Amman, Jordan if possible).
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Advertising and Promotion An Integrated Marketing Communications Perspective
Authors: George Belch, Michael Belch
10th Edition
78028973, 978-0078028977
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