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How are the concepts of risk and performance related in financial decisions? What is the cost of capital and its implication in financial decisions?

How are the concepts of risk and performance related in financial decisions?  

What is the cost of capital and its implication in financial decisions?  

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Risk and performance are closely related concepts in financial decisionmaking Heres how they are connected Risk Risk refers to the uncertainty or variability associated with the outcome of an investme... blur-text-image

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