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How can data analytics, sentiment analysis, and social network analysis be utilized to measure the effectiveness of communication strategies, track audience engagement, and inform iterative
How can data analytics, sentiment analysis, and social network analysis be utilized to measure the effectiveness of communication strategies, track audience engagement, and inform iterative improvements in message targeting and delivery?
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Basic Business Statistics
Authors: Mark L. Berenson, David M. Levine, Kathryn A. Szabat
13th Edition
978-0321946393, 321946391, 321870026, 978-0321870025
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