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How can social media help companies build goodwill? Is it appropriate to use social media tools such as Facebook to post goodwill messages? What do
- How can social media help companies build goodwill? Is it appropriate to use social media tools such as Facebook to post goodwill messages? What do the students consider examples of effective and appropriate uses of Twitter, LinkedIn, and YouTube? For what purposes? What are the benefits and costs to a company of developing a social media strategy?
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Managerial Accounting
Authors: Peter C. Garrison, Ray H., Noreen, Eric W., Brewer
12th Edition
0071274227, 978-0071274227
