Question
How did market and technology dynamics provide opportunities for the inventor? How was the opportunity concept developed? Was it a technology looking for a home
How did market and technology dynamics provide opportunities for the inventor? How was the opportunity concept developed? Was it a technology looking for a home or a need looking to be met? What sources of ideas were consulted? What methods were used brainstorming, lead user analysis etc.? How were the risks assessed and prioritized? What funding was used? How did the inventor plan the order in which technical experiments were done according to a standard stage-gate, by risk, by investor demands?
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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