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How did the Ninth Circuit rule in Network Automation, Inc. v. Advanced Systems Concepts, Inc.? 1) Trademark use in keyword advertising is not a 'use
How did the Ninth Circuit rule in Network Automation, Inc. v. Advanced Systems Concepts, Inc.? 1) Trademark use in keyword advertising is not a 'use in commerce' 2) The use of a trademark as a search engine keyword is a 'use in commerce' under the Lanham Act 3) Keyword advertising cannot lead to trademark infringement 4) Advertisers cannot bid on competitors' trademarks
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