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How do buyers in functional relationships (relationships based primarily on behavioral loyalty) differ from buyers in strategic partnerships (based on behavioral and attitudinal loyalty) in
How do buyers in functional relationships (relationships based primarily on behavioral loyalty) differ from buyers in strategic partnerships (based on behavioral and attitudinal loyalty) in terms of how they assess trust in the relationship. Your discussion should reference the components of trust. The components of trust include dependability, expertise, customer orientation, candor, and compatibility.
The components of trust include dependability, expertise, customer orientation, candor, and compatibility.
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