Question
How do marketers capture and analyze market insights? Name at least three techniques, and discuss: - have you ever conducted market research? - what methods
How do marketers capture and analyze market insights?
Name at least three techniques, and discuss:
- have you ever conducted market research?
- what methods did you use? What insights did you collect?
- have you ever participated in market research?
- what is your position on consumers' right to privacy, and marketers' right to collect insights in order to research and develop new products?
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
