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How has BNL developed from 2002 to 2010 in terms of profitability? How has BNL developed from 2002 to 2010 in terms of risk/liquidity? How

  1. How has BNL developed from 2002 to 2010 in terms of profitability?

  2. How has BNL developed from 2002 to 2010 in terms of risk/liquidity?

  3. How would you rate the companys level of profitability in 2010 (Scale 1 [very unprofitable] to 10 [very profitable]) EXPLAIN

  4. How would you rate the companys level of risk in 2010 (Scale 1 [very high risk] to 10 [very low risk])? EXPLAIN

  5. What is your likelihood to invest in this company for the long-term (3-5 years investment) (Scale 1 [very unlikely] to 10 [very likely])? EXPLAIN

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BNL was an established Midwestern retailer that had been in business for over 40 years. In recent times, management had undertaken a series of new business strategies, one of which was to expand the number of BNL's new supercenter stores, while phasing out the traditional discount stores. The supercenter stores carried a greater selection of durable goods, such as appliances and furniture. In order to entice customers to purchase these more expensive items, BNL had started offering store credit to its customers. Each individual store manager was responsible for authorizing the opening of store credit accounts and ultimately had the final say as to whether credit would be granted to a customer. Store managers were d an annual bonus, based on net income for their respective store, and were known for being quite pai lenient in granting credit in order to increase net income for the year and, therefore, the size of their bonus

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