How might an organization such as Urban Outfitters use a strategic map? With your classmates and using Figure 4.3 as a guide, develop a possible strategic map for the company. Figure 4.3 is attached

Long-Term Value Financial Productivity Growth Revenue Growth Goals . Reducing expenses New markets . Increasing efficiency New products . Increasing value to exisiting customers . New customers Customer Operational Customer Product Goals Excellence Intimacy Leadership . Competitive pricing Exceptional service . Product funtionality . Product quality Effective solutions Product features . Speedy delivery . Product performance Internal Innovation Increased Operational Good Corporate Goals Citizenship . New products/services Customer Value Improvements . New market segments . Deepened . Lower cost . Effective relationship with . Higher quality relationships with existing customers . Greater speed employees, suppliers, regulators, others Learning and Improved Competence/ Effective Information/ Supportive Values Growth Goals Skills of Workforce Technology Systems and Practices