How would you advise a company to integrate design thinking and innovation leadership into their culture? What should a company think about in terms of the framing of the "Exponential Age"? Please provide more than one example of how design thinking and / or innovation leadership could be modeled within an organization - values that a company can focus on and actions that they can encourage their leaders to take to bring these concepts to life inside their organization. What are some components that they should watch out for as a result of this integration