Howard is also considering selling the laptop through a traditional supply chain including a wholesaler and retailer. The retailer requires a 15% margin on the consumer selling price, and the wholesaler requires a 10% margin on the retailer's cost. The suggested retail consumer price remains at $1500 per unit.

What is the retailer's per unit margin in dollars?

What price would retailers pay laptop sold?

What is the wholesaler per unit margin in dollars?

What price would wholesalers pay per laptop?