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https://lms.aub.edu.lb/pluginfile.php/1603694/mod_assign/introattachment/0/Lulu%20Lemon%20-PDF-ENG.pdf?forcedownload=1 Lululemon Athletica's case can be found in the government link. Do you thinkLululemonarealigned withtheir brand positioning?Why or why not?

https://lms.aub.edu.lb/pluginfile.php/1603694/mod_assign/introattachment/0/Lulu%20Lemon%20-PDF-ENG.pdf?forcedownload=1

Lululemon Athletica's case can be found in the government link.

Do you thinkLululemonarealigned withtheir brand positioning?Why or why not?

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