https://www.straitstimes.com/lifestyle/fashion/zaras-secret-to-success-lies-in-big-data-and-an-agile-supply-chain

"Inexpensive products sold in beautiful, high-end-looking stores" (Page 13). What pricing strategy does Zara adopt? How has it achieved this strategy?

b) Manufacturing for Zara differs from the norm. Consider Zara's product development process and comment on its uniqueness.

c) Inditex's management does not see the need to advertise Zara's products. Will this approach help or hinder Zara's further expansion into new markets like China?

d) As an international brand with social responsibilities, what ethical concerns doyou think Zara should be addressing?